RTE IntelligenceReports: onderbouwen marktintroductie- en distributiebeslissingen
DVD
A great importer of multimedia products wants, because of assortment decisions, to know more about DVD (DVD-video, DVD-ROM) and expectations about this. RTE reports insights on questions like:
How fast will DVD break through in Europe / The Netherlands and how will this market develop?
Will Europe follow the trend in the US?
What kinds of strategy have our competitors?
What will be the impact on the corporate governance of XYZ?
Do we have to add DVD to our assortment, and if so, to what extent?
Result: An important growth in sales and profit through a prominent market position in DVD, especially in comparison with the market position in other product groups (which will be examined).
